By 2020, there will be 4 billion people connected to the public Internet and over 25 billion connected devices (more than half of them mobile). What does that mean for you, the business world, and the state of Television? In this session, Palmer, will discuss the accelerating pace of evolution and why it is now generally confused with revolution. Together, you will explore how the most effective leaders are managing change and how to use your personal digital wisdom to become a thought leader for a connected world.
Key take-aways include:
1 - Learn about the state-of-the-art in connected and connectable technology.
2 - Help you understand the implications for the industry.
3 - Give you action items that will help you manage change.
Shelly Palmer is Managing Director, Digital Media Group at Landmark Ventures/ShellyPalmer. He is a trusted strategic advisor to the C-Suite of leading digital media, content, broadcasting and technology firms and a key driver of market, technology and strategic direction, as well as acquisition strategies, for his clients such as Unilever, Travelers, Astra Zeneca, Ford, GE, Fox (21CF), Meredith, Viacom, Condé Nast, Clear Channel and Verizon.
Palmer is well known as Fox 5 New York's on-air tech expert and for his work on the Emmy-nominated television show, Shelly Palmer Digital Living and the host of as his nationally syndicated daily radio report on United Stations Radio Networks. He is the patented inventor of the underlying technology for Enhanced Television used by programs such as ABC’s Who Wants to Be a Millionaire and ESPN’s Monday Night Football.
An award-winning composer, producer, writer and director, Palmer has worked with hundreds of brands, agencies, broadcasters, publishers and tech platforms on advertising and marketing campaigns such as, Meow Mix, Burger King and The City of Las Vegas.
He is the author of Television Disrupted: The Transition from Network to Networked TV 2nd Edition (York House Press, 2008) the seminal book about the technological, economic, and sociological forces that are changing everything, Overcoming The Digital Divide: How to use Social Media and Digital Tools to Reinvent Yourself and Your Career (York House Press, 2011) and Digital Wisdom: Thought Leadership for a Connected World (York House Press, 2013). For more information, visit shellypalmer.com.
Introduction by: Bruce K. Rosenblum, Warner Bros. Senior Advisor, Warner Bros. Media Research and Insights